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International Student Marketing Australia

International Student Marketing Australia

International students make a substantial contribution to total spending on educational products and services in Australia, and this is expected to continue as international student numbers trend upwards into the future.

This trend within Australia is mirrored throughout the rest of the world, resultng in fierce international competition for students, with some source countries becoming destination countries and other destination countries become more and more attractive for an international education.

Against this backdrop, Australian education providers must then compete against each other to attract those international students who ultimately decide that Australia is their destination of choice.

The good news is that international student demand for Australian products and services remains strong, and if Australian providers can communicate their product offering they will find many prospective students interested in what is available.

The Australian Education Network has the promotion of Australian education to the international market as its primary underlying theme, and can communicate your product offering to this market in a productive and cost-effective manner.

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